Free Tools
Travel Insurance

Marketing for Travel Insurance Providers

Travel insurance is a grudge purchase for many travellers — something they know they need but hope never to use. Your marketing must overcome apathy, build trust, and make the purchase process as frictionless as possible. We help insurance providers increase policy uptake through clear, empathetic marketing that reaches travellers at the right moment.

Digital Tourism Group is a Coaley Peak® agency
24%
Average increase in policy conversion rate
31%
Growth in direct policy sales
2.8x
Return on marketing investment
20+
Travel insurance provider clients
Why Choose Us

Benefits for Travel Insurance

Discover how our specialist marketing expertise delivers measurable results for travel insurance businesses.

Claims Story Content

Real customer stories that demonstrate the tangible value of travel insurance, transforming an abstract product into a relatable, essential travel companion.

Policy Comparison Clarity

Clear, honest product comparison pages and tools that help travellers choose the right cover without confusion, building trust and reducing abandonment.

Post-Booking Conversion Campaigns

Affiliate and partnership campaigns that present insurance offers at the optimal moment — immediately after a travel booking when risk awareness is highest.

Renewal & Cross-Sell Programmes

Automated campaigns targeting existing policyholders with annual multi-trip renewals and cross-sell opportunities for gadget cover, cancellation upgrades, and family policies.

Related Services

Services for Travel Insurance

These are the core services we typically deploy for travel insurance clients.

Ready to Grow Your Travel Insurance Business?

Let's discuss how our proven strategies can drive measurable results for your travel insurance brand. Schedule a free consultation today.

Digital Tourism Group is a Coaley Peak® agency