Tourism Marketing in Peru
Peru is home to Machu Picchu, one of the world's most iconic archaeological sites, along with extraordinary Andean landscapes, Amazonian biodiversity, and one of the world's most exciting culinary scenes. Attracting over 4 million international visitors annually, Peruvian tourism brands have an incredible story to tell. We help Peruvian operators reach international travellers, build compelling brands, and drive bookings.
How We Help Tourism Brands in Peru
Tailored marketing strategies for Peru's tourism and hospitality sector, informed by local market knowledge and global best practices.
Machu Picchu & Inca Trail Marketing
Market Peru's most iconic attraction and trekking experiences to international adventurers and cultural travellers.
Gastronomy Tourism
Promote Lima's world-class culinary scene and Peruvian cuisine to food-focused travellers from around the world.
Luxury & Boutique Hotels
Position Peru's growing luxury hotel sector — Cusco boutiques, Sacred Valley lodges — to high-spending travellers.
Adventure & Nature Marketing
Promote Amazon jungle lodges, Andean trekking, and Colca Canyon experiences to adventure travellers.
Peru Tourism at a Glance
Key facts and figures about the tourism market in Peru.
Peru received 4.4 million international tourists in 2023.
Source: MINCETUR — Peru Ministry of Foreign Trade and Tourism 2023
Tourism contributes approximately 3.9% of Peruvian GDP directly.
Source: Central Reserve Bank of Peru
Machu Picchu is limited to 4,044 visitors per day to protect the UNESCO World Heritage Site.
Source: Peru Ministry of Culture
Lima has been named the World's Leading Culinary Destination at the World Travel Awards for eight consecutive years.
Source: World Travel Awards
Key Cities & Towns
We help tourism brands in these key Peru destinations reach international travellers and drive bookings.
Notable Attractions
Iconic attractions and experiences that draw visitors to Peru.
Source Markets & Outbound Travel
Understanding where visitors come from and where Peru's travellers go is key to effective tourism marketing.
Key Inbound Markets
Where Peru's international visitors come from.
Outbound Travel Markets
Where Peru's residents travel to most frequently.
More Locations in Americas
Explore our tourism marketing services across other Americas markets.
United States 🇺🇸
Tourism marketing for US hotels, resorts, and travel brands across the world's largest domestic tourism market.
Mexico 🇲🇽
Tourism marketing for Mexican hotels, resorts, and travel operators attracting international visitors to one of the world's top tourism destinations.
Caribbean 🏝️
Tourism marketing for Caribbean hotels, resorts, and travel operators across the region's island destinations.
Brazil 🇧🇷
Tourism marketing for Brazilian hotels, resorts, and travel operators attracting international visitors to South America's largest tourism market.
Canada 🇨🇦
Tourism marketing for Canadian hotels, lodges, and travel operators attracting international visitors to one of the world's most naturally spectacular destinations.
Costa Rica 🇨🇷
Tourism marketing for Costa Rican eco-lodges, resorts, and tour operators attracting visitors to Central America's leading tourism destination.
Colombia 🇨🇴
Tourism marketing for Colombian hotels, eco-lodges, and travel operators as the country emerges as one of South America's most exciting destinations.
Argentina 🇦🇷
Tourism marketing for Argentine hotels, estancias, and tour operators attracting visitors to South America's most diverse and culturally rich destination.
Chile 🇨🇱
Tourism marketing for Chilean hotels, adventure operators, and wine tourism brands attracting visitors to South America's most geographically diverse country.
Ecuador 🇪🇨
Tourism marketing for Ecuadorian lodges, Galápagos operators, and hospitality brands attracting visitors to one of the world's most biodiverse countries.
Dominican Republic 🇩🇴
Tourism marketing for Dominican all-inclusive resorts, boutique hotels, and experience operators attracting visitors to the Caribbean's most visited destination.
Ready to Grow Your Tourism Brand in Peru?
Contact our team to discuss how we can help your Peru-based tourism or hospitality brand reach more travellers and drive bookings.